KPOP DEMON HUNTERS

To continue momentum of the highly anticipated and successful hit animated musical - KPop Demon Hunters, we were tasked to develop YouTube Longform Edits of the cast and Twice, Motion Graphics, launching of their Social Pages, DOOH, Coffee and Ramen Sleeves, and promotion of IRL events. We developed content and visuals that not only felt vibrant and energetic, but our strategy and campaign through-line always came back to “For the Fans.”